PLANTING SEEDS

EDITORIAL DESIGN & ART DIRECTION

A heartfelt project dedicated to nurturing mental well being through creative expression and mindfulness. By sharing uplifting and positive content on Instagram, it aims to plant "seeds" of hope, encouragement, and self care. Complementing this with a journal that offers thoughtful prompts to inspire reflection, gratitude, and personal growth.

The Instagram feed has been designed with a serene and cohesive aesthetic designed to promote positivity and mindfulness. The use of soft, gradient based color palettes creates a calming and uplifting atmosphere. Combining diagrams and step by step guides, with inspirational quotes and affirmations, makes the feed both informative and emotionally engaging. The recurring design elements and consistent visual language unify the posts, while the variety in layouts keeps the feed visually dynamic and inviting.

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CENTRALITY STUDIOS

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JOHANN WOLFF