SUNND is born from a belief in the power of evolution, urging a shift in self-care practices towards mental, physical and environmental awareness. This evolution extends to our consumption habits, prioritising needs over wants and fostering a new relationship with ourselves and the world. SUNND is more than a plant-based product line; it embodies a positive alternative for holistic relief.

This product promotes mental, physical, and environmental awareness, encouraging consumers to prioritise their needs over wants. This project focuses on developing a cohesive brand identity and packaging design that embodies SUNND’s ethos of holistic relief and fosters a new relationship with self and the world.

The primary goal is to create a distinctive brand identity that reflects SUNND’s commitment to mindful consumption and self-care. The packaging design is visually appealing while communicating the brand’s values of evolution, sustainability and holistic well-being, making it easy for consumers to connect with the product.